Hisense is the leader in sales of 100-inch TVs – large screens rule

Large-screen televisions, which just a few years ago seemed like a luxury or equipment reserved for the richest movie lovers, are now boldly entering our homes. One of the companies that has just confirmed its strong position in this segment is Hisense. According to recently published data, this manufacturer has once again secured the top spot in the global rankings for 100-inch televisions.

For those following the RTV industry, this may not be a huge surprise. Hisense has been working for several years to clearly establish its presence in the large screen market, which is evident not just from the numbers but also from its product strategy. In 2024, the company once again maintained its lead, and that speaks for itself: they must have a good idea of how to reach the increasingly demanding audience.

Interestingly, it’s not just about the dry fact of "highest sales." It’s also about the fact that 100-inch televisions, once associated with showiness and extravagance, are becoming something increasingly accessible. Sure, it's still an expensive affair; however, the drop in panel prices, greater popularity of laser technologies, and improving image quality mean that a larger screen is no longer just a luxury for a handful of enthusiasts.

Hisense utilises this trend. According to the latest statistics, the brand not only sells a lot but is also able to deliver models for different markets, taking local preferences into account and adapting its products to needs. As a result, the consumer not only sees the name "Hisense" at the top of the supply charts – they simply have more real options in store or online to buy a large television from this brand.

The year 2024 shows that the 100-inch screen sector is doing quite well, and Hisense, maintaining its leading position, confirms that this niche is ceasing to be a niche. If the trend continues, more of us, when looking for a large TV for home, may take a bolder look at these truly big sizes, and on store shelves (or rather walls), we will more often see the Hisense logo.