
Samsung has officially confirmed the launch of a 115-inch LCD television with RGB MicroLED backlighting. This is the most advanced model of the new line, which aims to expand the offerings of the Korean manufacturer in the ultra-premium segment, representing an extension of the technology known from the Neo QLED series.
115 inches and more dimming zones. Premiere set for June
The new television – despite being called "MicroLED" – has nothing to do with true MicroLED technology, where each diode emits light independently and there is no LCD layer. In this case, we have a classic LCD matrix but with a completely new type of backlighting: instead of standard white LEDs, Samsung has used full-colour RGB diodes. This has resulted in better colour purity, more local dimming zones, and about 20% lower energy consumption compared to existing miniLED models. During this year's CES, Samsung showcased models with diagonals of 75", 85", and 98", and now – during a conference in Seoul – the head of the display division, Yong Seok-woo, announced that a 115-inch variant will also be added to the offering. Its market premiere is scheduled for June 2025.
Sony and Hisense aren't sitting idle either – a war of coloured LEDs is coming
Interestingly, a similar approach is being tested by Sony, which announced that from 2026 it plans to enter the market with its own RGB LED backlighting technology for LCD panels. The company has not yet disclosed details, but the marketing message is similar – it’s about better control over colour and contrast and more precise dimming in large LCD screens. So, one can assume that competition in the “super-LCD” segment is just beginning, not only between Samsung and Chinese players. Speaking of them – Hisense has already showcased its version of similar technology, presenting a 116-inch model of TriChroma LED TV, which also uses miniLED RGB backlighting. The conclusion is that every major player is preparing its own version of LCD with enhanced, colourful backlighting and as many dimming zones as possible.
In the background of all this, Samsung revealed another interesting fact – the company delivered 1.4 million OLED TVs in 2024, and in 2025 it plans to significantly increase this figure. The Koreans are using both their own panels from Samsung Display and those produced by LG Display. The total sales plan for TVs of all types for this year is as high as 40 million units.
Source: flatpanelshd.com