OLED META 2.0 panel with Micro Lens Array Plus technology – A modern OLED panel delivering excellent black depth, vivid colours, and impressive brightness thanks to Micro Lens Array Plus technology.
P5 AI Dual Engine Gen 8 Processor – An advanced image processor using artificial intelligence to optimise picture quality in real-time, adjusting it to the content being displayed.
4-sided Ambilight – A lighting system surrounding the TV on four sides, emitting a glow that matches the colours of the displayed image, enhancing immersion while watching.
Bowers & Wilkins Sound – An integrated audio system from the renowned Bowers & Wilkins, providing clear sound and deep bass, enriched with Dolby Atmos technology for three-dimensional sound effects.
Google TV – A Smart TV platform offering access to a wide range of streaming apps, such as Netflix, YouTube, and Amazon Prime Video, featuring an intuitive interface to facilitate navigation.
Compatibility with Google Assistant and Amazon Alexa – The ability to control the TV using voice commands thanks to integration with voice assistants from Google and Amazon.
HDMI 2.1 support with VRR and ALLM – Support for the latest HDMI 2.1 standards, including Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM), ensuring smoother and more responsive gaming.
Compatibility with NVIDIA G-Sync and AMD FreeSync Premium – Image synchronisation technologies that reduce tearing and stuttering on the screen, resulting in smoother gameplay.
- Matching (Score)
- Our verdict
- Competing TVs
- TV appearance
- Where to buy
- Contrast and black detail
- HDR effect quality
- Factory color reproduction
- Color reproduction after calibration
- Smoothness of tonal transitions
- Image scaling and smoothness of tonal transitions
- Blur and motion smoothness
- Console compatibility and gaming features
- Input lag
- Compatibility with PC
- Viewing angles
- TV efficiency during daytime
- Details about the matrix
- TV features
- Playing files from USB
- Apps
- Sound
Complete the survey to find out the result
Panel technology: WRGB OLED Brand: PHILIPS Resolution: 3840x2160 Operating system: Google TV Model year: 2024
Our verdict
8.1
Overall rating
Philips OLED909 is undoubtedly a highlight of engineering from the Dutch manufacturer for 2024. When it comes to picture quality, the television delivers what you can expect from OLED technology – deep blacks and infinite contrast. Additionally, it is equipped with META technology (MLA microlenses), which significantly enhances its brightness and further improves the already excellent viewing angles of organic matrix televisions. This makes HDR effects look phenomenal, and the television will satisfy most users looking for great picture quality in this class of devices. In terms of motion fluidity, the OLED909 does not disappoint either. The 144 Hz panel, combined with a full set of gaming features like HDMI 2.1, ALLM, and VRR, makes it a perfect choice for gaming enthusiasts. Both fast-paced shooters and spectacular racing games will look smooth and responsive. Regarding usability, the television is equipped with the Google TV operating system, just like the model OLED809. This solution is significantly better than TitanOS, which we find in the lower series OLED 769 from the Dutch manufacturer. It provides access to a massive number of applications, easy operation, and support for a voice assistant. Additionally, there's a four-sided Ambilight system that adds magic to every movie night, creating a unique atmosphere. However, it is not a device without flaws. The biggest issue regarding image quality is the average smoothness of tonal transitions – you can see the colour joins in subtle gradients, which may be bothersome to more demanding viewers. In terms of PC compatibility, while this is phenomenal equipment for gamers, it may not be the best choice for text or graphic work due to the lack of 4:4:4 chroma support. From a usability perspective, it’s worth mentioning a few disappointments. The remote control in this model really impressed us – it’s well designed, and the backlit numeric keypad is a great addition, especially when using the television in the evening. Unfortunately, it mainly operates via infrared, so we found ourselves getting irritated a few times when we had to aim precisely at the screen. This seems a bit odd, considering that in this price range we expected more modern solutions. The lack of recording functions or picture-in-picture (PiP) also surprised us – these are features that are often standard in this segment. Despite these flaws, the Philips OLED909 is a television that delights with its picture quality, gaming features, and unique additions like Ambilight. The biggest question to ask oneself is: is it worth it? It’s great equipment, but its high price raises the question of whether it is the best choice in terms of price to quality.
Advantages
Perfect blacks - OLED
High brightness HDR
Support for advanced HDR formats – HDR10, HDR10+, Dolby Vision, HGiG
Good motion fluidity - 144Hz
Great gaming compatibility – ALLM, VRR, low input lag
One of the best viewing angles on the market
Excellent colour reproduction after calibration
Four-sided Ambilight system
GoogleTV operating system – rich selection of apps, voice control, easy operation
Good sound quality – built-in soundbar
Disadvantages
Visible tonal transitions
Infrared remote control
Font display issues (PC computer)
Lack of recording features from built-in tuners and PIP
Price compared to competitors
Movies and series in UHD quality8.2
Classic TV, YouTube8.6
Sports broadcasts (TV and apps)8.8
Gaming on console9.5
TV as a computer monitor6.4
Watching in bright light5.7
Utility functions7.1
Apps10.0
Sound quality8.1
Complete the survey to find out what fits your preferences
Competing TVs in this price range
Sony Bravia 9 (XR90) 75”
Go to reviewLG OLED G4 77”
Go to reviewSamsung OLED S95D 77”
Go to reviewSony A95L 77”
Go to reviewLG OLED C4 77”
Go to reviewLG 55 B4 77”
Go to reviewSamsung OLED S90D / S94D (WRGB OLED) 77”
Go to reviewSony Bravia 7 (XR70) 75”
Go to reviewSamsung Neo QLED QN95D 75”
Go to reviewTV appearance
HDMI inputs: 2 x HDMI 2.0, 2 x HDMI 2.1 (48Gbps) Outputs: Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones) Network Interfaces: Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
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Contrast and black detail
10/10
Contrast between the black background and the bright spotlight illuminating Jack. Scene from the movie Oblivion (Universal Pictures).
Result
∞:1
Contrast between the glare on the chameleon's skin and the black near the edge of the screen below. Scene from the Spears&Munsil test disc.
Result
∞:1
Contrast between the reflection on the helmet and the black on the black film strip. Scene from the movie Arrival (Paramount Pictures).
Result
∞:1
Contrast between the actress's face and the black film strip at the top edge of the TV. Scene from the movie Gravity (Warner Bros. Pictures).
Result
∞:1
Contrast between the colorful balloon and the black slice between the falling objects. Scene from the Pioneer Kuro test disc (2008).
Result
∞:1
Visibility of details in the lights:
The Philips OLED909 sets a standard in contrast and black levels, characteristic of OLED technology. Tests on five screens confirmed infinite contrast, making the TV an ideal choice for film lovers watching in dark rooms. The scene from the movie Oblivion impresses with the excellent separation of light sources, allowing for a full appreciation of the precise rendering of even the smallest details. The scene from Sicario 2 also performs well, with the bright helicopter lights perfectly separated from the dark background. However, in this same scene, a desaturation phenomenon, or loss of colour saturation, is noticeable. Although it is not directly related to the assessment of contrast and black levels, it is worth mentioning, especially if perfect colour reproduction is critical in every situation. Despite this minor flaw, the black levels generated by the Philips OLED909 remain extraordinarily deep and deserve the highest marks.
Halo effect and black detail visibility:
HDR effect quality
7.8/10
Supported formats: HDR10, HDR10+, Dolby Vision, HLG Color gamut coverage: DCI P3: 95.5%, Bt.2020: 71.5%
Luminance measurements in HDR:
The measured point is the setting sun against a bright sky. Scene from the movie Life of Pi (20th Century Fox).
Result
1394 nit
The measured point is the moon against a dark, starry sky. Scene from the movie Life of Pi (20th Century Fox).
Result
1471 nit
The measured point is the flashlight on the rifle, which shines directly at the camera. Scene from the movie Gemini Man (Paramount Pictures).
Result
1594 nit
The measured point is the tail light of a helicopter flying at night. This is a very small light point, the essence of the HDR effect. Scene from the movie Sicario 2: Soldado (Lionsgate).
Result
1552 nit
The measured point is the sun visible directly between the clouds. The scene is very bright and should blind the viewer as in nature. Scene from the movie The Meg (Warner Bros. Pictures).
Result
708 nit
Philips OLED909 impresses with its HDR effect quality, achieving up to 1500 nits of peak brightness in tested scenes. This is an excellent result, placing this television among the best OLED models on the market. The MLA panel, also used in models like the Panasonic Z95A and LG G4, plays a crucial role here, allowing for exceptionally bright and detailed reproduction of dynamic scenes. However, it is worth noting that in the most demanding scene from the film The Meg, brightness drops to around 700 nits. This is a typical phenomenon in OLED technology, where intensely bright full-screen images cause a reduction in luminance. Nevertheless, the HDR effect still looks very good, and the television performs better than most competitors under similar conditions. The wide colour gamut coverage also deserves praise. The OLED909 offers 95% coverage of DCI-P3, ensuring that the television guarantees the ability to display vibrant and realistic colours.
Scene from the movie “Pan” (about 2800 nits)
Scene from the movie “Billy Lynn” (about 1100 nits)
Philips OLED909, equipped with advanced technologies, has a solid foundation to handle even the most challenging scenes. We decided to see how the television presents images in demanding conditions. A scene from the film Billy Lynn was shown without the slightest issues. The television achieves appropriate luminance, and the image looks very good – almost like on a reference display. However, we noticed a slight difference in white balance. Despite calibration, the image has a slight deficiency of green hue, which may be noticeable in some shots. Moving on to an even more demanding scene from the film Pan, the OLED909 also shows its class. The sun in the distance is perfectly separated, and details remain clear. The only caveat one might have is the slightly darker rendering of the "glare of the sun" compared to the reference monitor. Such good results are a result of excellent implementation of dynamic tone mapping features. To fully utilise the television's potential, we recommend setting this option to "Enhanced." This way, the OLED909 will be able to reproduce demanding HDR scenes even better.
HDR luminance chart:
Philips OLED909 supports a full range of HDR formats, from static HDR10, through HDR10+, to Dolby Vision. This means the TV can adjust the image for different sources and content, ensuring optimal quality in every situation. However, differences in the image may be noticeable depending on the metadata used. In the case of dynamic formats like HDR10+ or Dolby Vision, the image in the test scene with horses gained additional details. Dynamic metadata allows for the visibility of subtleties that may be missed in static HDR, such as blades of grass or details in the background. Although with such high brightness Dolby Vision might seem less necessary, under extreme conditions, like the scene "flooded with white," the benefits of using dynamic metadata are evident. As a result, the TV handles brightness management exceptionally well.
Static HDR10
Dynamic: Dolby Vision
Factory color reproduction
7.6/10
Like other TVs, the Philips OLED909 has been tested for colour reproduction in factory modes. The best mode was found to be Filmmaker Mode; however, despite its name, it is not without faults.
The biggest problem is the white balance. In both HD and 4K HDR content, there is a noticeable dominance of green and red hues, resulting in a clear yellow tint on the screen. This effect is particularly visible in test materials, for example, in a scene with Tom Cruise in the foreground, where the difference compared to a calibrated image is very clear.
As for the brightness characteristic, in HD materials, the gamma was excessively boosted - it was below the reference value of 2.4, giving the image a “milky” filter and impacting overall clarity. For 4K HDR content, we observed the opposite phenomenon – at the beginning of the EOTF curve, there is a noticeable drop, indicating issues with reproducing the smallest details in dark scenes. Although Filmmaker mode offers acceptable quality, noticeable errors in white balance and brightness characteristics show that the TV requires additional calibration to fully realise its potential in colour reproduction.
Color reproduction after calibration
9/10
Philips OLED909 offers tools for image calibration, significantly improving its quality. After calibrating the Filmmaker Mode, the television displays a much more natural colour reproduction. The white balance after calibration looks very good. Although we noticed slight blue tint deviations in HD content, the errors fall within acceptable limits, and the picture is significantly better than in factory settings. The brightness characteristics, including gamma and EOTF, have also been clearly improved. The television no longer has issues with excessive brightening or dimming of the image. Both dark and light details are now rendered correctly, making the picture look very good in every scene. After calibration, Filmmaker Mode on the Philips OLED909 offers excellent picture quality that will meet the expectations of even the more demanding users. The calibration fully utilises the potential of this model.
Smoothness of tonal transitions
4.6/10
The Philips OLED909 performs averagely in the category of fluidity of tonal transitions. The WOLED panel used in this model is not known for handling tonal transitions perfectly, and in the case of the OLED909, it appears to be slightly worse than competing models with similar panels. Subtle transitions and colour blends can be noticed in both bright and dark areas of the image, which may be particularly evident in more demanding scenes with subtle gradients. This effect may influence the perception of content, especially for users who pay attention to such details.
Image scaling and smoothness of tonal transitions
6.9/10
Smooth transition function
Image without overscan on the SD signal
Philips OLED909 offers a distortion reduction feature designed to smooth tonal transitions. Unfortunately, the effectiveness of this feature leaves much to be desired. Setting it to "Medium" achieves some effects, but it comes with the risk of blurring important details in the image. For this reason, we do not recommend using this option unless you are looking to soften visible artifacts at the expense of detail.
As for image scaling, the TV presents a very pliable image, which may appeal to viewers who prefer a softer picture. Those expecting sharper clarity will also find a solution, as image scaling can be adjusted to individual preferences in the settings.
Blur and motion smoothness
8.5/10
Maximum refresh rate of the panel: 144Hz
Film motion smoothing option: Yes
Blur reduction option: Yes
BFI function 60Hz: No
BFI function 120Hz: No
The Philips OLED909 with a 144 Hz panel offers excellent image fluidity, which should satisfy both movie lovers and gamers. Additionally, the TV is equipped with a motion smoothing feature called "Motion Style," which allows for precise adjustment of image fluidity according to personal preferences. In the settings, we find two sliders: "Fluidity," which adjusts the smoothness of motion in films, and "Motion Blur Reduction," which helps eliminate minor artifacts and distortions in dynamic scenes. This feature works well, ensuring that even quick movements on the screen are clear and readable.
Blur (native resolution, maximum refresh rate):
Unfortunately, the television does not support BFI (Black Frame Insertion), however, in the case of OLED panels, its absence is not particularly noticeable. Organic technology itself minimizes motion blur, making movement look natural and smooth. Even in dynamic scenes, such as car races or intense games, the image remains sharp and free from annoying artifacts. This is perfectly visible in the test with "Ufoludkiem".
Console compatibility and gaming features
10/10
- ALLM:
Yes
- VRR:
Yes
- VRR range:
40 - 144Hz
- Dolby Vision Game Mode:
Yes
- Correct implementation of HGIG:
Yes
- 1080p@120Hz:
Yes
- 1440p@120Hz:
Yes
- 4K@120Hz:
Yes
- Game bar:
Yes
Philips OLED909 is a TV that meets practically all the requirements of gamers. Equipped with ALLM (automatic low latency mode), VRR (variable refresh rate), and support for Dolby Vision, it guarantees an excellent gaming experience. Additionally, the TV offers very low input lag, ensuring that the response to player movements is instantaneous, which fans of dynamic games will particularly appreciate.
The TV effortlessly supports any resolution at 120 Hz, and even higher refresh rates. The HGiG function, responsible for correctly displaying HDR content in games, works as it should, making the picture in game mode balanced and aligned with console manufacturers' guidelines.
The OLED909 is also equipped with a Game Bar feature, which allows for quick preview and adjustment of gaming settings. Although the interface of this solution seems less visually appealing than that of competitors, it serves its purpose by offering all the essential options in one place.
Input lag
10/10
Philips OLED909 achieves outstanding results in the input lag category. Values of 13 ms at 60 Hz and 5 ms at 120 Hz are among the best results available on the market. This low input lag ensures immediate response, which is crucial for gamers expecting maximum precision in dynamic games. The performance in Dolby Vision mode deserves special praise, as it also maintains a low input lag. This allows gamers to enjoy not only smooth gameplay but also fully leverage the visual potential of HDR games without any compromises. In this regard, the Philips OLED909 is one of the best choices for gaming enthusiasts.
| SDR | HDR | Dolby Vision |
|---|---|---|
| 1080p60: 13 ms | 2160p60: 13 ms | 2160p60 DV: 13 ms |
| 1080p120: 5 ms | 2160p120: 5 ms | 2160p120 DV: 6 ms |
| 2160p60: 13 ms | ||
| 2160p120: 5 ms |
Compatibility with PC
6.4/10
Chroma 444 (maximum resolution and refresh rate): No
Font clarity: Average
Readability of dark text and shapes: Good
Input lag in PC mode (4K, maximum refresh rate): 5ms
Matrix subpixel arrangement: RWBG
Max refresh rate: 144Hz
G-Sync: Yes
The Philips OLED909 is a good choice for gaming on the computer. The TV supports G-SYNC, provides very low input lag, and offers a refresh rate of 144 Hz in PC mode, making it an ideal solution for gamers who value smooth and responsive gameplay. However, when it comes to everyday work with text or graphics, the situation is a bit less favourable. While font readability is at an acceptable level, up close one can notice that they appear somewhat blurred. This is due to the lack of full implementation of chroma 4:4:4, which is responsible for perfect sharpness and clarity of fonts.
The OLED909 will work perfectly in gaming applications, but for those planning to use the TV mainly for text work, it may be less suitable. In such cases, it’s worth considering a device with full support for chroma 4:4:4.
Viewing angles
9.7/10
Brightness drop at an angle of 45 degrees: 5%
Philips OLED909 offers some of the best viewing angles available on the market. OLEDs are renowned for their excellent picture quality at various angles, but the use of micro-lens technology further enhances this capability. As a result, the television maintains outstanding colours, contrast, and brightness even when viewing the image at a significant angle. In practice, the OLED909 performs so well that it can compete even with televisions equipped with QD-OLED technology, which also provides wide viewing angles. This makes the television perfect for large rooms and group viewing from different positions, without the worry of losing picture quality.
TV efficiency during daytime
5.7/10
Matrix coating: Glare
Reflection suppression: Good
Black levels during daytime: Average
Philips OLED909, despite the glossy surface of the panel, handles the suppression of reflections from direct light hitting the screen quite well. This is particularly useful in brighter rooms where reflections can interfere with viewing. However, the use of microlens technology has its limitations – the blacks during the day take on a slightly pinkish hue. A similar, albeit more noticeable phenomenon can be observed in QD-OLED panels.
When it comes to brightness, the OLED909 achieves an average brightness in SDR of 430 cd/m². This is sufficient for comfortable use of the television even in moderately challenging lighting conditions. Nevertheless, it's worth remembering that the brightness levels of OLEDs still fall behind televisions with mini-LED technology, which can be several times brighter.
Matrix brightness
Average luminance SDR
Philips OLED909: 427 cd/m2
Details about the matrix
Software version during testing: TPM231WW_R.101.002.038.221
Image processor: mt5896 3gb ram
Subpixel Structure:
Panel uniformity:
TV features
7.1/10
System operacyjny: Google TV
TV reception: DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C
Recording to USB (terrestrial TV):
No - Recording programming:
No
- Picture in Picture (PiP):
No
- Screen mirroring (Windows Miracast):
Yes
- AirPlay:
Yes
- Voice search in native language:
Yes
- Ability to connect a keyboard and mouse:
Yes
- Possibility to connect Bluetooth headphones to the TV:
Yes
- Possibility to simultaneously use Bluetooth headphones and the TV speaker:
No
- Audio only mode:
Yes
- RF remote control (no need to aim at the screen):
Infrared
- Backlit remote control:
Yes
- Teletext:
Yes
In the OLED909 model, Philips has replaced its proprietary Titan OS with Google TV. This solution provides users with significantly greater opportunities, especially in terms of app availability. Google TV offers a vast library of programs to download, from popular streaming services to tools and games. The system also supports voice commands, making it easier to search for content and manage the device, enhancing everyday user comfort.
In terms of features, the television performs well. Here, we find support for AirPlay and Miracast technologies, which enable easy streaming of video and audio from other devices. Additionally, the television effortlessly supports external accessories like mice and keyboards, allowing it to serve as a more versatile entertainment centre. However, it's worth noting that the OLED909 lacks the PiP (picture-in-picture) function or the ability to record programs from built-in tuners. A novelty in this model is the backlit remote, which looks attractive and operates in hybrid mode – it can function as a smart remote, and when the appropriate button is pressed, the numeric keypad also lights up. Unfortunately, its operation can be annoying, as it relies on standard infrared control, and the only function supporting RF (radio) technology is the handling of voice commands.
The Philips OLED909 also stands out from other models with its four-sided Ambilight system. This allows the television to create dynamic lighting around the screen that adapts to the displayed content. This solution not only enhances the feeling of immersion but also improves viewing comfort in darker rooms. Ambilight remains one of the most distinctive features of Philips televisions, which is hard to find among competitors.
Playing files from USB
7.9/10
| Maximum photo resolution: | Supported photo formats: |
|---|---|
| 4 Mpix | JPEG |
| 6 Mpix | HEIC |
| 8 Mpix | PNG |
| 10 Mpix | GIF |
| 12 Mpix | WebP |
| 16 Mpix | TIFF |
| 20 Mpix | BMP |
| 24 Mpix | SVG |
| 28 Mpix | |
| 32 Mpix |
Philips OLED909 has a built-in media player that handles most popular video, audio, and subtitle file formats with ease. However, it is worth noting that the pre-installed player does not support Polish characters in subtitles, which can be a nuisance when watching content from USB. Fortunately, thanks to the Google TV system, this shortcoming can be easily bypassed. You just need to download an alternative player from a wide range of available apps, which will provide full support for Polish characters and additional features such as more advanced subtitle settings or support for less common formats. This means that even minor shortcomings of the factory software are not a major problem for users.
Apps
10/10
Sound
8.1/10
8.1/10
Subjective sound quality
Dolby Digital Plus 7.1
Dolby True HD 7.1
Dolby Atmos in Dolby Digital Plus (JOC)
Dolby Atmos in Dolby True HD
DTS:X in DTS-HD MA
DTS-HD Master Audio
The Philips OLED909 stands out with its built-in soundbar featuring a navy fabric finish, branded by the renowned company Bowers & Wilkins. At the bottom of the screen, we find a solid speaker system, further supported by a built-in subwoofer at the back of the casing. The sound quality is truly impressive for the class of this device. The soundbar delivers clear and detailed sound that handles both dialogues and sound effects in films or games exceptionally well.