Samsung once again raises the bar in the television market, presenting the OLED line for 2025 and the impressive 115-inch QN90F model. The technology giant focuses on innovations in OLED technology as well as gigantic LCD screens for true cinema lovers. What's new in this year's offering?
OLED at a new level: S95F, S90F, and S85F
S95F – flagship with two faces
The S95F, as the direct successor to the highly regarded S95D model, retains the matte QD-OLED panel known from last year, but now introduces a new 83-inch variant. Interestingly, this largest size utilizes both QD-OLED and WOLED panels supplied by LG Display. We are still unsure which panel variant will make it to our European market, and whether the WOLED panel supplied to the flagship model will resemble the novelty we will see in the LG G5 model. This is a definite novelty in the S95 series, which so far has relied solely on QD-OLED technology. Samsung claims that the brightness of the new QD-OLED panels can reach up to 4000 nits; however, such values in practice, especially after calibration, are unlikely. Additionally, the S95F supports a refresh rate of 165 Hz, which will please gamers and enthusiasts of smooth visuals and is expected to provide some competition to the LG G5 model.
S90F and S85F – a wide selection of sizes
The S90F and S85F models will also utilize WOLED panels. The TVs are expected to be available in sizes ranging from 42 to 83 inches, but it's worth noting that the smallest variant may not be available in all markets. Both models are intended to be more affordable alternatives to the flagship S95F, although the specific differences in picture quality will only be known after the first tests. Compared to their predecessors – S90D and S85D – better optimization and minor improvements in image processing are expected.
MODEL | Size | Type | Refresh Rate | Processor |
|---|---|---|---|---|
S95F | 55, 65, 77, 83 | QD-OLED (55-83"), WOLED (83") | 165Hz | NQ4 AI Gen3 |
S90F | 42, 48, 55, 65, 77, 83 | WOLED | 144 Hz/ 120Hz | NQ4 AI Gen2 |
S85F | 42, 48, 55, 65, 77, 83 | WOLED | 120 Hz | NQ4 AI Gen2 |
QN90F | 115 | Mini LED | 144 Hz | NQ4 AI Gen3 |
QN80F | 100 | Mini LED | 144 Hz | NQ4 AI Gen2 |
Samsung has revealed its cards, but we will have to wait for the first tests for real verification of these promises. On paper, everything looks good – high brightness, a wide range of sizes, and improved image processing processors. The only question is whether the declared changes will actually translate into the picture quality that consumers expect. One thing is certain – 2025 promises to be an interesting year for the TV market.
115-inch colossus – QN90F
Samsung has not forgotten about the LCD TV segment. The biggest surprise here is the QN90F model with a diagonal of as much as 115 inches. This is a huge screen equipped with Mini LED backlighting and an advanced local dimming system. The slightly smaller QN80F (100 inches) also utilizes Mini LED, but the differences in image quality between these models will only be revealed after practical tests, which we eagerly await.
Samsung's announcements for 2025 sound impressive, but it is worth approaching them with a certain distance. The declared brightness values, processor performance, and panel quality remain, for now, only promises from the manufacturer. It is worth paying attention to the differences between QD-OLED and WOLED panels in the S95F series and considering whether the gigantic 115-inch QN90F will actually meet the expectations of home cinema enthusiasts.
